The Detroit Lions and Meijer have announced the launch of their annual collectible flag program in an effort to tackle food insecurity across the State of Michigan.
The flag program, now in its second year features a new, limited-edition design and will be available in all Michigan Meijer stores beginning Wednesday, September 10th. The custom flags cost $15 with any in-store purchase.
While not specifically mentioned by the Lions or Meijer, the flag this year appears to be the “Raise The Roar” design accompanying the media release and shown in our computer generated house flag image. It features the ONE PRIDE tagline in the background as well as the Detroit Lions logo front and center.
“We are excited to partner with Meijer and launch our second annual limited-edition collectible flags for fans to help embrace our team’s missions both on and off the field,” said Vice President of Detroit Lions Foundation & Community Relations Roxanne Caine. “The flag provides a way for fans to continue to support the team, while also making an impact on communities throughout Michigan. As this initiative grows year over year, we look forward to increasing the impact we are able to make when it comes to tackling food insecurity.”
All proceeds from the sale of each flag go to the Detroit Lions Foundation which then uses the money to help increase food access in local communities.
“At Meijer, supporting our communities is at the heart of everything we do. That’s why we are pleased to again be the exclusive retailer of these collectible flags, which is yet another way our partnership with the Lions helps us tackle food insecurity in our communities,” said Melissa Conway, Director of Community Partnerships and Giving at Meijer. “By inviting our customers to participate, as both fans and community members, we can help ensure every family has access to healthy, nutritious food. It’s another way our customers can join us to help their neighbors in need.”
